General Manager of Shenzhen Matrix Industrial Product Design Co.,Ltd. Professional Fields: shape design, structural design, construction machinery design and large equipment design. He led team to win iF, Red Dot, Red Star and other profeessional adwards for several times. He led team to win the title of "Top Ten Shenzhen Industrial Design Company" for two consecutive years in 2016 and 2017. In 2014, Yan Yan created the O2+ brand and introduced the concept of “smart car life” into the automotive market, and then O2+ smart car-carried purifiers and other projects quickly occupied the leading position in the industry. In 2017, Yan Yan created the orginal brand of “With Pen”. The first topic of the project focused on traditional industry cluster in Dongguan, selecting stainless steel jewelry as represetive of traditional industries to be designed and transformaed after surveying, thus to deriving a series of cultural and creative products of “design + stainless steel” taking pen as the representive. After selling, total order reached over 2W. In 2014, He reached a deep strategic cooperative contracts with NEW FOCUS LIGHTING & POWER