On March 28, under the guidance of Department of Industry and Information Technology of Hebei Province, CPC Dingzhou Municipal Committee, Dingzhou Municipal People's Government, hosted by Dingzhou Science and Technology Bureau, undertook by Hebei Industrial Design Innovation Center and Dingzhou Industrial Design Innovation Center, the 30th Design Lecture was grandly held in the conference hall on the third floor of Dingzhou International Hotel.

In order to further strengthen the integration of industrial design and industry, implement the results of the "331" action, increase entrepreneurs' awareness of innovation, and deepen the thinking of popularizing the design market, the design lecturer team once again went to Dingzhou to give a lecture. The theme of this Design Lecture is "Design Boosts ·" Intelligent Dingzhou. Five design lecturers who are deeply engaged in urban furniture design, product design, structural design, market strategy, brand design and other fields are invited to teach.

Jia Xiaoming, deputy mayor of Dingzhou Municipal People's Government, Zhao Weimin, director of Dingzhou Science and Technology Bureau, Wang Qinghu, deputy director of Dingzhou Science and Technology Bureau, Wu Qingzhe, chief of Industrial Policy Section of Dingzhou Science and Technology Bureau, attended the meeting. A total of more than 150 people attended the meeting, including representatives of township manufacturing industries and heads of design institutions. The event was presided over by Yan Shi, Director of Operations of Hebei Industrial Design Innovation Center.

Grass grows and flowers blooms in spring. 2018 is a year of vigorous development of industrial design in Hebei Province. By holding a series of industrial design activities, creating a design atmosphere, creating benchmarking demonstration cases, and promoting the "331" action to achieve outstanding results, the understanding and application of industrial design have greatly improved. Driven by the provincial industrial design innovation center, more than 60 industrial design innovation cooperation projects in the province were signed in 2018, with a contract value of over 45 million yuan.

On September 16 last year, Zhang Tao, deputy secretary of the Dingzhou Municipal Party Committee and Acting Mayor, and Shirley Feng, director of the Hebei Industrial Design and Innovation Center, signed the "Dingzhou Industrial Design and Innovation Center Cooperation Agreement." With the strong support and promotion of the Design Innovation Center, the Dingzhou Industrial Design Innovation Center has successfully landed and gradually improved.

Deputy Mayor Jia Xiaoming said that the Hebei Provincial Government's "Several Policies and Measures for Supporting the Development of Industrial Design" and the detailed application rules have been issued one after another. The Dingzhou Municipal Government will also issue relevant supporting policies based on the industry's actual conditions and encourage manufacturing companies to cooperate with design institutions. Looking at the world, Britain, the United States, France, Germany, Japan and other developed countries all attach importance to industrial design. China has also promoted the development of industrial design as a national priority. For every US dollar invested in industrial design in the United States, a gain of US $ 2,000 and every 1,000 in Japan With 100 million sales revenue, industrial design accounts for up to 51%, while technological transformation accounts for only 12%. The Dingzhou Municipal Committee and Municipal Government will attach great importance to the development of industrial design industry, encourage Dingzhou enterprises and design institutions to carry out industrial innovation cooperation, and create enterprise transformation and upgrade demonstration cases.

01

People-oriented design to build a new type of smart city

 Topic "When Urban Furniture Meets Industrial Design"

General Manager of North China District, Sichuan Huati Lighting Technology Co., Ltd.

02

Mining customer needs, creating new business methodology with design thinking

Topic "Designing Business-Design Solutions to Help Traditional Enterprises Transform and Upgrade Systems"

Luo Huan, general manager of CBON Design

03

Industrial Design and Product Positioning Complement Each Other

Topic "Product Strategic Positioning"

Niu Yan, general manager of Hebei Liyi Design

04

Industrial Design is the only way for transformation and upgrading of industrial design

Topic: When manufacturing meets industrial design

Du Tianyi, general manager of Hebei Yunbo Design

05

Design for manufacturing, optimize product performance and quality

 Topic "Design for Manufacturing"

When welcoming new opportunities, Dingzhou should take advantage of good design policies to benefit enterprises and people. In addition to the strong support and guidance of Dingzhou Municipal Party Committee and Municipal Government, Dingzhou Science and Technology Bureau and other departments, Entrepreneurs in Dingzhou should look forward to seeing the situation, be brave in pioneering and innovating, and cooperate with industrial design to realize enterprise transformation. In 2019, we call it the "Design Achievement Year", which is the first fruit of industrial design since its inception. Now, the carrier of Dingzhou-level Industrial Design Innovation Center is under construction, and various policies are also in hot declaration. We hope that we can help Dingzhou with design to create a smart new city.