On September 16th, the design research and matching conference of “Into the enterprise, Into the cluster and Into the park” was jointly held by Economic Development Bureau of Shijiazhuang High-tech Zone and Guoxietang Medical Device Industrial Park in Guoxietang Medical Device Industrial Park. The purpose of this event is to promote the innovative concept of industrial design, enhance the industrial design awareness and product design ability of advanced technology enterprises, take the pulse of the medical device industry, and promote the docking and communication between the design enterprises and the heads of manufacturing enterprises, provide new ideas for design transformation for manufacturing enterprises, and help advanced technology enterprises upgrade to specialization, high-end and internationalization. Wang Chenyang, operation director of Guoxietang Medical Device Industrial Park, Zhang He, manager of Operation Department, Yan Shi, deputy director of Hebei Industrial Design Innovation Center, Liu Wandi, head of Development Department, Ma Shiding, founder of Hebei Shengzhi Industrial Design Co., Ltd., Du Tianyi, general manager of Hebei Yunbo Industrial Design Co., Ltd., Huo Zhenguo, general manager of general manager of Hebei Top Industrial Design Co.,Ltd., Wang Qi, general manager of Hebei Bifox Industrial Design Co.,Ltd., Hu Yisong, general manager of Hebei Xianxing Industrial Design Co.,Ltd. and other leaders, representatives of enterprises and design agencies attended the event.

▲Zhang He, Manager of Operation Department of Guoxietang Science and Technology Enterprise Incubation Park

Experience Sharing

First of all, Yan Shi, the deputy director of Hebei Industrial Design Innovation Center, shared at the meeting. He explained the development of industrial design in simple terms and illustrated the process and function of industrial design with examples. Then he introduced in detail the specific contents of Hebei Industrial Design Innovation Center in four development directions of organization mechanism, atmosphere creation, carrier construction and industrial docking from 2017 to now, and introduced the excellent exhibits in the exhibition hall of the center.

▲Yan Shi, deputy director of Hebei Industrial Design Innovation Center

He said that he is looking forward to cooperating with enterprises and medical institutions in Guoxietang Medical Device Industrial Park to jointly promote the innovation and upgrading of medical device enterprises. Both sides can learn and promote each other, jointly optimize the working mechanism, provide high-quality and efficient services for the development of industrial design innovation, so as to promote the comprehensive and high-quality development of the province’s medical industry.

Design Saying

Five persons in charge of design agencies brought case sharing on brand design and product design. They described how to create high-value corporate brands and high-quality products through design innovation, as well as how to carry out brand marketing and cross-border development in the post-epidemic era, which provided ideas for the persons in charge of medical device enterprises present here to gain insight into future industry development and enhance brand management concepts.

Hebei Shengzhi Industrial Design 

▲Ma Shiding, founder of Hebei Shengzhi Industrial Design Co.,Ltd.

Hebei Bifox Industrial Design

▲Wang Qi, general manager of Hebei Bifox Industrial Design Co.,Ltd.

Hebei Xianxing Industrial Design

▲Hu Yisong, general manager of Hebei Xianxing Industrial Design Co.,Ltd.

Hebei Top Industrial Design

▲Huo Zhenguo, general manager of Hebei Top Industrial Design Co.,Ltd.

Hebei Yunbo Industrial Design

▲Du Tianyi, general manager of Hebei Yunbo Industrial Design Co.,Ltd.

Design × Manufacturing Matching Conference

The representatives of manufacturing enterprises participating in the matching conference are Li Qiang, representative of Shijiazhuang Hanhong Automation Technology Co., Ltd, Gu Xin, manager of Hebei Antujiuhe Medical Technology Co., Ltd, Zhang Yanfeng, R&D director of Hebei Jinyihe Biotechnology Co., Ltd., Xu Qiyuan, the deputy general manager of Hebei Kangning Medical Devices Co., Ltd., and Chen Jing, the administrative manager of Xiebo (Hebei) Technology Co., Ltd. At the matching conference, representatives of each enterprise introduced the enterprise situation and released the design requirements. Afterwards, the heads of five design agencies communicated with the representatives of enterprises at the matching conference, making suggestions for the upgrading of medical and health care brands to help enterprises to dig deeper into the pain points of the industry and promote the transformation of design achievements.

It is expected that through this design matchmaking meeting, the cooperation between Hebei Industrial Design Center and Guoxietang Medical Device Industrial Park will be further strengthened to continuously inject new vitality into the medical device industry in the high-tech zone so as to realize the purpose of design empowering enterprises.

We expect this event to bring a change in design consciousness and a breakthrough in action for more enterprises, enhance the economic added value of products and brands, realize the linkage of regional brand characteristics, and open up the road to industrial innovation. We will make in-depth visits to enterprises, visit product research and development sites, view the production process on the ground in the next step so as to better understand the development of enterprises, and conduct in-depth exchanges and discussions on the problems encountered by enterprises in the process of innovative design to enhance the comprehensive strength of enterprises in product structure, product technology and innovation capabilities, improve the brand effect and product popularity of enterprises, and fully support and promote the high-quality development of medical device enterprises.